150 products. 20,000 variants. Zero compromise.
Ennis & Brown's furniture is made to order - but their old configurator couldn't keep up.
We migrated them from a third-party plugin to a fully native Shopify solution built on metaobjects, giving them the flexibility to scale their catalogue to respond to growing demand and new product lines.
Configuring a £4,000 piece of furniture is a considered decision. We designed a mobile-first configurator that guides customers through every step, from choosing materials to checking out.
The showroom, online
Ennis & Brown have always educated customers at their family farmyard showroom.
We brought that into the product pages - weaving guided storytelling throughout the configurator so customers arrive informed, whether they check out online or walk through the door ready to buy.